Design Philosophy
Born from the Icelandic concept of Lagom (balanced living), HEIMA reimagines Nordic mythology through functional art. The Yggdrasil Dining Table, crafted with traditional mortise-and-tenon joints, mimics the roots of the World Tree from Norse lore, blending ancestral wisdom with modern practicality.
Innovation Highlights
- Modular Furniture:
The Cloud Sofa system uses magnetic connectors for customizable L/U-shaped configurations, integrating hidden wireless charging pads. - Material Revolution:
Collaborating with Swedish labs, HEIMA developed AirPure paint—a pine resin-based coating that releases air-purifying negative ions. - Urban Solutions:
The Foldscape wall-mounted desk expands into a 1.5-meter workspace with adjustable shelving, addressing compact living challenges.
Digital Integration
The HEIMA Life app generates 3D room layouts with real-time air quality analytics and VR walkthroughs, transforming home planning into a science.
Eco-Legacy
For every furniture sold, a spruce is planted in HEIMA’s Norwegian forest. Customers track their tree’s growth via GPS-linked seedling IDs.
